About Hannah

Hi, I’m Hannah Grannemann.

I’m Associate Professor of Arts Administration Program at University of North Carolina at Greensboro.

I can be reached at hagranne@uncg.edu, hannah@hannahgrannemann.com or through LinkedIn.

Here is my resume (update coming soon – this is from August 2024).

Research: I research arts audiences, arts marketing, nonprofit fundraising, and arts management*. To share my research, I write the blog Row X on ArtsJournal.com and here on this site – and on social media, especially LinkedIn.

Current Project: I’m writing Sustainable Fundraising, a book on nonprofit fundraising. It’s co-authored with Jackson Cooper and will be published by Columbia Business School Publishing.

Teaching: I teach arts management, arts marketing, and careers courses**.

Service: I edit the Teaching Notes section of the American Journal of Arts Management. I’m on the editorial boards for the Journal of Arts Entrepreneurship Education and the Yale Theatre Management Knowledge Base.

Professional Experience: Before joining UNC Greensboro I was Executive Director at Children’s Theatre of Charlotte, Managing Director of PlayMakers Repertory Company, and worked for five years in theater and the arts in New York City in casting, new play development, producing, general management, and fundraising consulting.

Education: I have a BFA in Theatre from New York University’s Tisch School of the Arts, an MFA in Theatre Management from Yale School of Drama, and an MBA from Yale School of Management. I like being in school so much, I’m in progress with a third Master’s degree: a Master’s of Marketing Analytics at NC State’s Poole College of Management.

Reach out about speaking to your group or research collaborations by emailing me at hagranne@uncg.edu


*Other research includes:

  • I’ve written about innovation in the arts in the areas of artists equity and licensing and non-fungible tokens.
  • A project about career and income satisfaction of alumni of arts and design undergraduate programs.
  • A project studying the entrepreneurial activity of people who made and sold cloth masks during the COVID-19 pandemic.

**Fun fact: I once taught a class at UNC Greensboro about the 1960s and the beginning of what we now know as the nonprofit arts in the United States with coinciding events such as the founding of the National Endowment for the Arts and massive increases in foundation funding for the arts.