Rethinking Relevance: Museums and the Public They Aim to Serve

Museums say they serve the public—but do their audiences reflect that? This post explores new research on museum relevance, accessibility, and the not-so-innovative “innovations” in audience development.

Just Say Yes: Taylor Swift Fans and Museums in Vienna

When the Taylor Swift concerts in Vienna were canceled last weekend because of threats of violence, Viennese museums offered free admission and English-language tours to the fans who suddenly had time on their hands. This is a great example of putting mission first. The mission of the museums is to share their collections, exhibitions, and … Continue reading Just Say Yes: Taylor Swift Fans and Museums in Vienna

Summer travel, summer learning

I’m on my way to the Visitor Studies Association Conference in St. Paul, MN. It’s my first time attending this conference and my first museum-focused conference, since I’m more of a performing arts person. I’m eager to learn about visitor experience from colleagues in the museum world, a sector that has a much longer history … Continue reading Summer travel, summer learning